You will be in charge of organizing, running, and evaluating Google Ad campaigns in your capacity as the Google Ads Specialist. Working closely with the marketing team, you will identify areas for improvement in (a) our paid campaigns, (b) use your understanding of the effectiveness of our paid campaigns to communicate with our organic content marketers to ensure that our organic content supports our paid campaigns, and (c) offer suggested solutions to enhance website performance to improve the performance of your paid campaigns. You will be essential to the planning and improvement of campaigns.
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