Nov 10, 2022
We're searching for a Product Marketing Manager that has a love for developing or early-stage digital products that make a difference and assist users in developing critical cyber skills. In addition to providing you with a variety of experiences, this role will support our portfolio of products while collaborating with our central marketing team. We'd love to discuss if it sounds like something you'd be interested in.
Working with our product teams (who include product managers, product designers, product developers, cyber security experts) you will:
Own communication of new features and benefits to our customers, managing the continuous development of product messaging, positioning and value propositions
Develop a deep understanding of our customers using customer insights and research to validate the product roadmap and fuel product development
Work with cross-functional product teams to successfully assess and deliver multiple go-to-market strategies and marketing content
Develop and deliver excellent marketing content and core brand assets across various mediums for use by sales and marketing
Determine and measure success metrics for launch, growth and ongoing adoption, using this data to iterate and adapt
Run special events (e.g. webinars) to promote our products and engage our users further
You will be one of the first people in our company in this role, so you’ll really be able to take ownership and help our products and teams succeed by demonstrating your craft and getting us setup with all the best tools, activities and channels
We have a range of products that we are constantly developing so we have a choice of products to get involved with
There is lots more information on our mission and culture on our website, so you can find out if we're a good match. Like all our roles, this job is remote but you must be based in the UK. You'll be reporting to Tim Aikin, our Chief Creative Officer. Please be advised that we adopt a safe recruitment procedure for all roles so successful applicants will be subject to a basic DBS check and identity check.
Essential Skills
A proven ability to define, own and deliver go-to-market strategies for acquisition, engagement, conversion and retention for technology products, with at least 3 years experience as a dedicated PMM.
Demonstrable ability to bring a product to market and accelerate growth for a company in early phases of product-market fit or growth.
A track record in either B2B or B2C, and growth marketing with a good understanding of channels.
Experience in performing customer interviews, writing blogs, or writing case studies.
Data fluency and an ability to show results through numbers and data (quantitative and qualitative). With a working knowledge of web analytics tools (e.g. Google Analytics, WebTrends).
A willingness to learn and develop your technical understanding. You should feel confident in speaking to our technical team.
Flexible attitude to trying new things underpinned by an outcome-driven mindset.
Both collaborative when appropriate and independent in taking ownership, with a bias for action over planning and presenting.
Experience collaborating with partner companies to shape and build joint marketing strategies.
Experience in, or willingness to work in a fast-paced environment.
A proactive and creative thinker who can not only create, gather and hypothesise campaign concepts but also help deliver them.
Willingness to use new and up-and-coming platform and tools, adopting an inquisitive mind to ensure our campaigns are using the best and most optimal channels for the target audience in order to keep the company and product relevant for our users.
Desirable Skills
Being in the business of cyber security or technology or professional skills teaching/learning & development, and having an interest or willingness to develop your skills and knowledge of cyber security in B2B and B2C contexts.
Experience using and choosing CRMs, analytics tools, customer communication platforms.
Experience in running webinars or events to promote and/or engage directly with customers.
Experience in productivity and work organisation/communication tools such as Jira, Notion, Slack.
Experience using all available channels (e.g. in-product, digital, social, PR, events).
Experience working within Agile product teams.
We hope that you love your job because of our mission, culture and the work. But, we also put a lot of thought into providing great benefits to make your job that bit sweeter, such as:
Flexible & remote working. We are a remote-first business with flexibility for you to work in tandem with your home life. We also have access to an office in the Cotswolds so we still meet up regularly, but more for socials.
Great equipment and software. All team members use high spec hardware and the latest software to make working enjoyable and easy. Plus, we can kit you out with any peripherals you may need.
Generous holiday. 28 days plus bank holidays per year, which includes a shutdown over Christmas.
£1,000 annual training bonus. Self-improvement is an important aspect of our values so we are committed to funding your development, every year.
Swag bag. We want you to feel welcomed so expect a pretty sweet new starter pack.
Private health. We offer Vitality health insurance that comes with its own perks from free cinema tickets to a discounted Apple Watch.
Referral programme. We are growing rapidly so if you introduce us to an amazing person who joins us then we'll pay you £1,000 as a little thank you.
Thoughtful onboarding. Joining a new company can be daunting, we want you to succeed so we have a programme to get you up to speed with our culture and your role.
A bigger team. We're part of a collection of companies (including Helical Levity, Spinning Fox and Secure Impact) run by the same leadership team. So there is lots of shared learning and some epic summer parties.
Quick recruitment. We appreciate finding a job is time consuming and often slow, so we aim to move from first interview to offer within two weeks.
Hello, we're Magnetic Rock, an incubator on a mission to build amazing digital products.
Our founders are the same leadership team behind Helical Levity and Spinning Fox, and our first product a capture the flag (CTF) and training delivery platform called Tomahawque, was acquired in less than 18 months.. We're now building a larger set of talented design and technology teams to tackle our next wave of ambitious new product ideas. Keep an eye out for exciting open roles.