Dec 2, 2022
As we scale our efforts in 2022 and beyond, we’re looking for a Product Marketer who’s passionate about helping people land dream jobs. As a Product Marketer, you will be responsible for transforming our product into compelling narratives that drive sales, communicate feature changes and accelerate product usage. You will quickly become an expert on the needs, motivations, and challenges of our customers and audience.
You will create high-value product marketing campaigns to highlight key features, collaborate on launches and drive customers’ interest. You will work hand-in-hand with the Product and Sales teams and collaborate across all departments.
This is an amazing opportunity for a Product Marketer that is looking to embark on an entrepreneurial journey and is ready to put 1 billion people in their dream jobs!
Creating designs and campaigns from briefs that speak to our audience
Understanding and talking with our customers
Defining our buyer personas and their jobs to be done
Understanding our competitors, the industry that we work in and what that means in terms of the changes we need to make to our Product as well as how we communicate those changes to our customers
Creating and implementing product marketing campaigns to drive product awareness, engagement and conversion from our freemium to our paid plans
Collaborate with the Product, Sales and Customer Success team
Implement and optimise new features and launch plans
Participate in our product positioning and messaging to resonate with customers
Deliver sales and success enablement content
Understanding and reviewing the performance results of your work and sharing this with the broader marketing team
We typically expect candidates with at least 4 years of experience in Product Marketing to have the skills mentioned above.
You are inspired by our mission to put one billion people in dream jobs
You are fully aligned with our values
You are self-motivated and results-driven, with a genuine passion and enthusiasm for product marketing
You have proven track record of successfully implementing product marketing strategies including planning, development, and execution
You are curious about every step of a user journey
You have the ability to translate technical information into understandable language
You can handle multiple projects at the same time and are able to adjust priorities as our business needs change.
You are a great problem solver, with a flexible, can-do attitude, happy to put your hand to anything
You have good time management skills, including prioritizing and scheduling
You have outstanding interpersonal and communication skills
You are comfortable with the ambiguity and pace of an early-stage startup
You have experience working in a SaaS company and a fast-growing startup
At TestGorilla, we envision a world where everyone has their dream job. To achieve this, employers and employees need to have the right information about each other.
We started in 2020 by building a screening platform that enables employers to evaluate candidates in the skills that matter most for success in a role. Our product replaces subjective, incomplete, and often inflated CVs with objective, reliable, and fair test results measuring aptitude, practical job skills, motivation, and culture add.