Nov 28, 2023
We are seeking a self-driven, creative individual with a strong sense of teamwork to fill the position of Brand Designer. You will be collaborating directly with our Product, Design, and Marketing teams to develop visually compelling experiences that strengthen our brand.
As our Brand Designer, you'll play a crucial role in shaping the visual identity and perception of MailerLite’s brand. You’ll be developing and documenting brand guidelines that outline how the brand's visual elements should be used consistently across various media and materials. You’ll lead our visual brand story across all channels from social media and blog posts to videos and advertising banners, your designs will leave a lasting impression on our audience. 🚀
Developing and adapting the brand's visual identity and assets for different mediums, channels, target audiences, and cultural contexts
Developing and documenting brand guidelines that outline how the brand's visual elements should be used consistently across various media and materials
Working closely with cross-functional teams, including marketing, copywriting, paid advertising, social media, video, and product development, to ensure the brand's visual identity is integrated into all aspects of the business
Creating visuals and graphics for advertising campaigns, social media posts, email marketing, and other promotional materials to maintain brand consistency
Working with video editors to design motion graphics for video content
Conceptualizing and producing visually appealing designs for a wide range of marketing channels and occasional brand projects
Researching and understanding the target audience and industry trends to inform design decisions and ensure the brand's visual identity remains relevant and effective
Taking ownership of projects from concept to final execution, delivering high-quality work on time
Designing and overseeing the production of brand collateral, such as t-shirts, stickers, presentations, and other promotional items
Staying up to date with design trends and technologies to keep the brand's visual identity fresh and engaging
3+ years of proven experience in one of the following roles: Brand Designer, Marketing Designer, Visual Designer
Strong portfolio showcasing expertise in designing for various marketing channels, including social media, display ads, newsletters, and brand projects
Strong understanding and practical knowledge of brand strategy, design principles, typography, color theory, composition, and layout
Proficiency in design software such as Adobe Creative Suite (Photoshop, Illustrator, After Effects), Figma, or Sketch
Ability to conceptualize creative ideas and translate them into visually-appealing designs that align with marketing objectives and brand guidelines
Ability to understand and interpret brand guidelines, ensuring designs align with the brand values, personality, and target audience
Great verbal and written communication skills in English and ability to collaborate effectively with cross-functional teams
Knowledge of user experience (UX) principles and ability to create designs that enhance the user journey and conversion rates
Experience in working with motion graphics and video editors
Experience with HTML, CSS
Knowledge of current design trends, best practices, and emerging technologies in the visual design field
Willingness to explore new techniques and tools that can enhance the quality and efficiency of design work
Geographic requirements: based in the eastern regions of the Americas (EDT and CDT time zones), Europe or Africa, and western Asia
Positive attitude
Team player
Open-minded
Proactivity and self-motivated attitude
A sense of personal responsibility
Outstanding attention to detail (when you apply, include the phrase "Keep it Lite" somewhere in your application form)
Yearly gross salary range: $50,000-$85,000
Remote-first culture with the team working remotely from all over the world
International health insurance provided with coverage in most countries. Monthly health care payout available in select countries where coverage is limited
Company-paid retreats. Once per year we gather for a week in an exotic location to work, learn and have fun together
31 days of vacation per year. We encourage you to unplug and recharge!
12 paid sick days for your physical and mental well-being, no doctor's note required. Parents can use them to care for their sick children
4 creative days. One paid day off per quarter to do something creative and fun
12 parental days per year. Enjoy one paid day off each month to treasure time with your children
Parental leave. Enjoy paid bonding time at 100% of your salary when welcoming a new child into your family through birth or adoption - 3 months of maternity leave and 1 month of paternity leave
Parenting budget of $1000. Celebrate the arrival of your little one, whether through childbirth or adoption, with a special gift from us
Joy Budget. Annual budget to spend on whatever that brings you joy
MacBook and other tools that'll help you to do your job efficiently