Nov 10, 2022
To increase lead generation and sales conversion rates on our website, we are looking for a Conversion Rate Optimization (CRO) Manager to oversee the entire conversion optimization process. The chosen candidate will have a track record of successfully conducting research, developing plans, carrying them out, overseeing them, and reporting on them. The VP of Experience will be your immediate boss. PLEASE NOTE THIS ROLE IS FOR OVERSEAS APPLICATION
You have to love conversion optimization and know everything about it
Conduct internal planning meetings and lead the development of A/B & multivariate testing roadmaps that will lift conversion rates
Analyze results and identify successes, failures, and trends, and effectively communicate these findings to the leadership team.
Conduct qualitative and quantitative research and analysis about users to feed testing, UX and content development.
Coordinate and communicate with designers and developers to drive projects forward through design, development, QA and launch.
Structure, build and track tests using Mixpanel, Google Optimize or other AB tasting tools.
Work with analysts on “data-driven solutions” for a CRO team.
Communicate new features to customer support and our users.
Relentlessly focus on delivering great experiences to our customers.
Work with design, marketing, and customer success to ensure customer delight.
Understand user needs and behavior.
You are a perfectionist, you always see opportunities how a product can be improved
You are curious and care deeply about customers.
You love working in a small and lean team environment.
You are scrappy and ok working with limited resources.
You enjoy running many projects in parallel and can create a productive environment for your colleagues.
4+ years of experience in a role turning data into insights that become tests (or action) through analysis, creativity, and communication with the following experiences:
A/B multivariate testing processes and understanding of related statistical analysis.
Use of site analytics and optimization software packages (e.g. Google Analytics, Optimizely, Mixpanel, CrazyEgg)
Analysis of quantitative data (web metrics, revenue reporting, etc.) and qualitative data (surveys, screen recordings, etc.) to develop insights about the user.
Experience running user research projects from start to finish (segmentation, usability, etc.).
Developed business acumen to size different opportunities, articulate risks and trade-offs and prioritize.
Track record of execution.
English: Advanced
Competitive base compensation
Bonus program
Paid Time Off
Volunteer Time Off
Wellness Days Off
A fun, creative and energetic work environment.