Feb 20, 2023
To address our B2B tech audience, we are seeking content writers with a track record in B2B. Writing attractive content for B2B firms wishing to establish technology products, growing technology services, or bolster their technology staff, such as website copy, blog posts, e-books, whitepapers, emails, and more, is a crucial component of this position. You will be expected to provide thought leadership content and distribute easily sharable, sector-specific insights to our target customers on hot or challenging issues.
Create original relevant content to enlighten and convert B2B tech buyers
Manage key aspects of client correspondence, and produce white papers, emails, web copy, social media copy, thought leadership pieces, e-books and more
Conduct frequent market surveys which involve speaking to out target audience and incorporating their unique needs into the content marketing strategy
Track engagement and conversion numbers across various content pieces and platforms
Meet deadlines, produce high-quality content, and communicate in line with org-wide style and tone
Be the gatekeeper for all brand guidelines in respect of our B2B business.
Brilliant writing skills- we’re looking for writers that can process technical content and simplify them for our core audience
Collaborative spirit- you are a great team player and are able to work across cross-functional teams to get the job done
You are open to feedback and willing to make changes
You take initiative and are able to develop innovative content without prompting
You are courageous, humble, adventurous, resilient and always operate with integrity
You have a proven track record of B2B content writing and can provide samples of your work
You have 5+ years of experience in B2B markets or can prove incredible success in the field in a shorter period of time.
Bonus: If you have expertise in technical writing or experience in the following categories: Tech Services, Tech Products & Product Management, Customer Success, Big Data, Go To Market Strategies, AI, Machine Learning, Cloud Computing, Tech Procurement, IoT, etc.